Tuesday, April 11, 2006
Sony wants to meet with me. Heh.
So when I heard that NAB 2006 was going to expand to include podcasting this year, I figured I might go out and cover the event for iPod Garage. It's only two weeks away and at this point I've just got too much on my plate to make NAB happen (this year at least), as the event is just too far down on the relevance meter when it comes to iPod Garage's subject matter. But since I did sign up for media credentials, there are any number of vendors actively trying to find a time to meet with me, inviting me to luncheons, media receptions, private suites...heh, maybe I should have gone after all.
Anyway, the way it works (I suppose) is that the vendors all get a list of the members of th media who've registered, and they can go about contacting the ones that seem relevant to them. I've heard from lots of companies I've never heard of, trying to get me interested in products I didn't know existed, and it turns out most of them have very little if anything to do with the iPod universe (hence why I'm not going). But one company's invitation caught my eye today: Sony.
That's right. Sony, one of the iPod's biggest competitors (in name, although certainly not in sales), looked down a list of attending media and decided that the guy from "iPod Garage" is someone they want to sit down and chat with. So what are they trying to sell me on, one of their lame-brained iPod knockoffs? No, as it turns out, they're actually pushing HD media equipment. But I got a kick out of the whole thing, as it's yet further evidence (at least symbolically) of just how disparate Sony's various interests are. It's not that the company's left hand doesn't know what the right hand is doing. It's that the left and right hands aren't even in the same area code.
Meanwhile, I feel as if I've been called to the principal's office. Who's next - Dell, Creative, and iRiver?
So when I heard that NAB 2006 was going to expand to include podcasting this year, I figured I might go out and cover the event for iPod Garage. It's only two weeks away and at this point I've just got too much on my plate to make NAB happen (this year at least), as the event is just too far down on the relevance meter when it comes to iPod Garage's subject matter. But since I did sign up for media credentials, there are any number of vendors actively trying to find a time to meet with me, inviting me to luncheons, media receptions, private suites...heh, maybe I should have gone after all.
Anyway, the way it works (I suppose) is that the vendors all get a list of the members of th media who've registered, and they can go about contacting the ones that seem relevant to them. I've heard from lots of companies I've never heard of, trying to get me interested in products I didn't know existed, and it turns out most of them have very little if anything to do with the iPod universe (hence why I'm not going). But one company's invitation caught my eye today: Sony.
That's right. Sony, one of the iPod's biggest competitors (in name, although certainly not in sales), looked down a list of attending media and decided that the guy from "iPod Garage" is someone they want to sit down and chat with. So what are they trying to sell me on, one of their lame-brained iPod knockoffs? No, as it turns out, they're actually pushing HD media equipment. But I got a kick out of the whole thing, as it's yet further evidence (at least symbolically) of just how disparate Sony's various interests are. It's not that the company's left hand doesn't know what the right hand is doing. It's that the left and right hands aren't even in the same area code.
Meanwhile, I feel as if I've been called to the principal's office. Who's next - Dell, Creative, and iRiver?
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