Saturday, February 19, 2005


Where the heck have I been?

Gee whiz, did I really manage to go all week without posting anything here? Oh well, it's been that kind of week. I mean, I've set things up over at the iPod Garage to where I only write two columns a week now, and on Friday, I couldn't even get that out the door on time. I guess the moral of the story is that if you're going to name a column after a day of the week, then you really need to publish it on the day it's named after. But I digress. Yeah, it's the first paragraph, and I'm digressing already. Like I said, it's been that kind of week.

Not that it hasn't been a successful one. All four new iPod Garage columnists are exceeding my expectations, and world domination would appear to be just around the corner. It's only a matter of time before the world at large figures out where the internet's real iPod destination is (hint: it's not the one who seems to have no idea that the iPod is a music player, whose steady stream of regurgitated press releases all day are supposed to pass for news, and whose original iPod-related content is so rare that they literally spend more time writing about the video game industry than about the iPod). But hey, our goal isn't to be number one (however you might define that), our goal is simply to be the best iPod site that we can be -- and the rest will eventually take care of itself.

And the week's real fun, of course, came with the rather unexpected early success of MacMischief, which technically hasn't even launched yet. That hasn't stopped the site from seeing an embarrassing amount of traffic, and from folks writing in to tell us that we're already the "best Mac news site out there." Not bad for a site that's still in beta-testing, eh? We figured that Mac folks were looking for a news site that not only gets to the heart of the news, but shows a pulse while doing so, and maybe we were right after all. If Bill Gates is talking about Apple on ABC News then we figure you'll want to know about it. And if we choose to present the article with a picture of Bill Gates getting a pie thrown in his face, then we figure you'll enjoy that as well. The staff over there has doubled so far this week with more likely to come, and hey, the more the merrier. Some folks seemed to think I was joking last month when I said that the Mac Web had gotten so out of touch with the Mac user base that I was going to have to take the whole thing over and straighten it out myself, but maybe now you catch on to my drift. There may be a madness to the method, but there's certainly a method to the madness.

You know, it seems like I've been adding people all over the place lately. Lots of good people out there with good contributions to make, just waiting for someone to come along and give them the right opportunity. I just hope I can do right by them all. And to think when I first started this game back in early 2003, it was so thoroughly a one-man operation that I went ahead and named this site after myself. Who'd have thunk that here in the now, iPod Garage would have a five-person staff, MacMischief would be a team of four, and LoadPod would be carrying a complement of folks that runs into the triple-digits? Not bad for a two-year stretch, I guess. The challenge for me now is to keep it all humming, without getting spun around so badly that I can't remember my own name. That happens far too often, and in truth, that's the real reason I put my own name in the title of this site. :-)


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