Wednesday, July 02, 2003
Do I look like I'm talking about Chek soft drinks?
Search engines have lost their minds. If you don't believe me, go to alltheweb.com and run a search for "Chek soft drinks" (without the quote marks). Which site is at the top of the list? Good old billpalmer.net!
While I'm flattered, I just don't get it. Chek is the in-house brand of soft drink for Winn-Dixie grocery stores. My site focuses on Apple Macintosh computers. Doesn't anyone on the entire Internet have anything more useful to say about Chek soft drinks than I do? For that matter, I think Chek tastes like crap. So much for the endorsement deal.
At this point, I'm almost ready to say that I agree with the idea of filtering blogs from search engine results. It's not that I don't want the extra traffic, it's just that I don't want to see search engines fade from usefulness. I've made light of unintentional traffic I've received from search engines in the past, but this time I'm actually worried for the future of the web. While most "real" websites have a unified focus, a blog tends to span many disconnected aspects of the blogger's life, meaning that the mention of a certain word or phrase doesn't neceassrily imply that useful content regarding that word or phrase will follow. My blog, which largely maintains a singular focus, is the exception, not the rule.
Chek soft drinks? Come on. :)
Search engines have lost their minds. If you don't believe me, go to alltheweb.com and run a search for "Chek soft drinks" (without the quote marks). Which site is at the top of the list? Good old billpalmer.net!
While I'm flattered, I just don't get it. Chek is the in-house brand of soft drink for Winn-Dixie grocery stores. My site focuses on Apple Macintosh computers. Doesn't anyone on the entire Internet have anything more useful to say about Chek soft drinks than I do? For that matter, I think Chek tastes like crap. So much for the endorsement deal.
At this point, I'm almost ready to say that I agree with the idea of filtering blogs from search engine results. It's not that I don't want the extra traffic, it's just that I don't want to see search engines fade from usefulness. I've made light of unintentional traffic I've received from search engines in the past, but this time I'm actually worried for the future of the web. While most "real" websites have a unified focus, a blog tends to span many disconnected aspects of the blogger's life, meaning that the mention of a certain word or phrase doesn't neceassrily imply that useful content regarding that word or phrase will follow. My blog, which largely maintains a singular focus, is the exception, not the rule.
Chek soft drinks? Come on. :)
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